It's not strong tasting like when you orgasm.
I just love enjoying porn, chatting and webcamming so much that I dont want to have a quick orgasm.
Take deep breaths or open your eyes, if you need.
Now the important thing here is you can control this building phase, where as far as I know you cannot control the release phase and that is important.
But I also love lasting a long time and enjoying the feeling of having a hard dick.